With the beginning of this collaborative project we have been introduced to the subject of Information Design and also had the opportunity to complete a small group work and a one week project related to the information design concept as well. As quoted on the InfoDesign website.
Modern life is saturated with complex information and data. For information to have impact, it must be easy to find, simple to use, and instantly understandable. In short, information needs to be designed!
As I understand, information design is all around us. From way-finding to data being recreated and made more clear using creative techniques. Few examples are things like, maps, and understanding your utility bills, signs, instruction manuals and much more. It is the idea of narrowing down or simplify and design a clear piece of information. Or to make complex ideas such as boring, ugly graphs and bar charts to be more interesting and clear using creative techniques and tools.
So, we were also shown some examples of Information Design and David talked about the techniques and talked about some strategies within the works of different artists as well. He was talking about the Map of London Underground and showed us the difference on how it really looks behind the sharp and clean design of today’s London Underground Map, and how it has been simplified and improved, making it more clear and easier to read and understand. I picked the Tube map as it seemed like a great examples of effective clear information design.
After it has been redesigned and simplified.
However, after the keynote, we had the opportunity to work as a group for a half a day project which we were asked a bunch of questions where we had to write our answers on small notepaper then leave it on the table next to the question. Then, we have been assigned into small groups where we had to create a piece of information design based on the answers given by the whole class on a specific question. My group’s question was “When you were a kid, what did you want to be when you grew up?”
We started to analyse the answers and sort them out by categories all the answers in small groups based on how they relate to each other. Creative and Academic, what is left in the middle are the ones that stood out and somewhat relate to the both categories.
Then we had an idea of creating a simple symbol for each one of them. Or, only 3 symbols for the different category. Such as “Aid, Health”, “The “Pen” is for Academic and Writers. And the “Megaphone” is for actors, singers and artists that communicate something to the world.
Then, we had the idea of balloons, where each colour represents a category. Orange is “creatives”, yellow is “in-between”, and academic is purple, and white representing “other”.
In the end we put together a little 3d/2d piece where we show the statistics using little colour balls to show the numbers as how many chose to do something academic, how many chose to have a creative job and the middle being the in-between line. The white ball represents others such as “cowboy”.